It's an obvious partnership: " I've always had a particular affection for DIM - its tights in little cardboard boxes, its advertising that has become a cult... There's a real collective memory behind this brand
Ines de la Fressange has elegantly stamped her signature on the brand: a casual yet polished look, a taste for understated details, a vision of clothing that is both practical and chic.
There's no question here of reinventing DIM, but rather of revealing all the modernity of its classics, through a feminine, free and grounded view of everyday life.
The result? Pieces that reconcile elegance, softness and practicality in refined, cheerful colour codes.
With this collaboration, DIM and Ines de la Fressange are celebrating a return to basics with style. Comforting underwear, pyjamas we love to keep, tights to accompany us through the day - everything we need to get through the season with lightness, softness and style.

An invitation to feel good!